It’s never too late to concede to the latest food and drink fad, and Indy’s margarita scene has just the thing: a soft-serve margarita. Whether it’s one of El Toro Bravo’s many locations around Indy or Taco Tuesday at Momma’s Kitchen & Lounge, the influx of soft-serve margs around Indy has made this trendy quest all the more feasible.  

El Toro Bravo Downtown | 365 N. Illinois St, Indianapolis, IN

Similar to the slushy machines at your local 7-Eleven, El Toro Bravo keeps the momentum flowing with their quick and easy soft-serve machines that feature a mango, strawberry, and swirled version of the spiked sweet treat. At $12.99, the generous portion-size and charming garnishes of each marg is cause for ditching ice cream and opting for its sophisticated older sibling. Assumed to be a typical tequila margarita-turned-soft-serve, El Toro actually serves a twist on the classic cocktail by replacing the tequila with vodka for a much smoother tasting experience.

Margarita Factory Mexican Cuisine | 11135 Pendleton Pike Ste. 400, IN

Already well-known for serving fresh margaritas in a wide variety of flavors, Margarita Factory’s addition of a soft-serve version is a perfect dessert for your next GNO.  Comparable in size and presentation to El Toro’s selection of soft-serve margaritas, the factory loads the classic wide and shallow glass with swoon-worthy flavors of your choice in strawberry, pineapple, or watermelon, and on top of the tasty treat, the meticulously placed garnishes, including a flaky wafer for dipping, makes for a picture-perfect moment you don’t want to miss.  With new potential flavors always on the horizon, Margarita Factory is a soft-serve hot-spot that will surprise you.

Momma’s Kitchen & Lounge | 3806 E 30th St, Indianapolis, IN

Served aplenty in unique and colorful flavors, Momma’s Kitchen & Lounge brings their own spin to the viral marg transformation.  Crafted in-house with weekly rotating flavors of soft-serve margaritas, including strawberry-blueberry swirl, mango, and more, Momma’s has opened the door to a spiked sweet treat at the beginning, middle, or end of your meal.  For only $10 a marg, the delicately smooth, fruity and refreshing concoction keeps the summer heat at bay, and if the craving happens to follow you into the bite of winter, Momma’s got you covered with soft-serve marg service all-year-round.



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At Edible Indy, we celebrate you and the incredible flavors, experiences, and connections that define Indianapolis and its surrounding areas. From locally sourced ingredients to expertly crafted cocktails, we shine a spotlight on the vibrant food and drink scene right here in Central Indiana.

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